How Sleepy Owl used PACKAGING to win the D2C game โ๐ฅ
They didnโt sell coffee.
They sold design + convenience + community.
This is the perfect playbook for small founders.
Packaging = the first marketer
UGC = the second
D2C = the backbone
Comment โNext brand ๐โ if you want more breakdowns!
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#FINANCE #business