One festival. A million ways to celebrate. Holi is more than just colours, it’s a feeling that changes every few kilometres across India. On ShareChat & Moj, this diversity comes alive at scale: * 350Mn+ views * 200K+ UGC-led Holi moments * 30% spike in engagement Powered by India’s native voices, the festive surge isn’t uniform, it’s hyperlocal, language-first, and deeply participative. When culture drives engagement at scale, brands don’t just participate, they lead. #Holi2026 #ShareChatForBusiness #MojForBusiness #VernacularVoices #HyperlocalEngagement #FestivalOfColors Neha Markanda Prasanna Raman Kartik Patiar Bhaskar Chauhan Seema Walia