Creating content, building a brand, or a business is already unconventional. There’s no fixed salary. No guaranteed outcome. No linear effort → linear reward. The returns here are asymmetric (as Tanmay Bhat says). Which means: One idea can outperform years of effort. One skill can change your entire income trajectory. One decision can collapse or expand your future. Yet, it acknowledges growth instead of capping it. In business, your words are not motivation. They are commands. Choose them carefully. Your future is listening. Your brain doesn’t care what’s true. It obeys what you repeat. So every time you say, “I can’t do this,” you’re not being realistic — you’re prematurely closing a door you’ve never even walked through. A better instruction to your mind is: “I haven’t done it yet.” Because yet keeps your identity open. Yet keeps your nervous system curious instead of defensive. And that’s exactly why limiting your mind here is dangerous. Anything that offers asymmetric returns also means this: 👉 You don’t actually know what you’re capable of. If this shifted something for you, save this reel. And follow [entrepreneur, business mindset, personal brand, online business, creator economy, wealth mindset, self improvement, digital career, freedom lifestyle, mindset shift] #business #FINANCE