The article discusses India's Blue Economy policy and the growth of fisheries entrepreneurship in coastal areas. Based on MSSRF's experience, it emphasizes that fisheries business must integrate social knowledge and environmental sustainability rather than just technical aspects. It highlights challenges faced by women entrepreneurs and small-scale fishermen, advocating for digital solutions, local engagement, and policy changes to recognize fishing communities as co-partners in growth. https://www.hindutamil.in/news/opinion/columns/is-the-direction-of-fisheries-entrepreneurship-the-right-one-explained #creator program